PURLs, Personalized URLs

"Cross Media Paradigm Marketing", The Internet changed everything.

It changed the way buyers buy and sellers sell. It's changing the role of direct mail. According to a recent DMA study, one out of three direct mail recipients prefers to respond online. Are you there for them?

Cross Media Marketing "PURLs" links the impact-power of direct mail with the interactive capabilities of the Internet. The result? The conversion of direct mail recipients into qualified, educated prospects and valued customers.

The Internet is the fastest growing marketing paradigm in history add the well know power of direct mail and you will take your advertising and marketing campaigns to new heights!

Here is why you need to add "PURLs" Cross Media Paradigm Marketing campaign to your next advertising campaign.

• Link the impact power of direct mail with the interactive capabilities of the Internet.

• Convert more direct mail recipients into qualified prospects and valued customers.

• Automate the creation, management and tracking of Personalized URLs and VIP Landing Pages.

Here is what PURLs can do for YOU!

• Generate Personalized URLS!
  
  Your mailing list is used to automatically generate Personalized URLs for each individual (record) in your mail file.
  
  Personalized URLs invite each mail recipient to their own "private screening" of your product or service. Or you simply invite them to learn more - on their own terms.
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• Build VIP Landing Pages!
  
  Create VIP Landing Pages that integrate and expand the direct mail message or offer.
  
  Personalize your responders initial online visit with variable data and images.
  
  Produce multiple versions to meet list segmentation requirements.
  
  Set marketing triggers to flag important responder preferences.
  
  
• Profile, Segment, & Activate Responders!
  
  Profile responders based on their preferences and obtain key qualifying information.
  
  Segment responders and provide them with a more personalized, relevant online experience.
  
  Activate responders to begin a self-serve transaction, request dialogue with a company representative, or request further information. Set marketing triggers to flag important responder preferences.
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• Track & Manage Results in Real Time!
  
  Generate powerful reports, gaining immediate insight into the effectiveness of your campaign.
  
  Track results by individual responder, visitor profile, or any other criteria.
  
  Route leads to the appropriate representatives via multiple communication platforms, including: CRM, email, cell phone and pager.
  
  Launch follow-up activities or an entirely new campaign.

Offer your clients a web response channel quickly and easily

Dazzle your clients:

• Capture website visitors who respond to direct mail.
• Gather and present valuable information from visitors.
• Offer dramatically higher response rates than the competition.
• Offer real-time campaign tracking to demonstrate success.
• Qualify prospects with a short survey and determine if they are hot, warm or future leads.

Market Me Now offers our clients a web response channel quickly and easily:

• Offer a web response channel in every campaign.
• Generate more revenue per campaign.
• Start right away - there are no expensive or complicated systems to install, we do it all for you!